We occasionally receive requests to develop a CRM from scratch. We have been creating CRM systems and automating business processes for 18 years, and during this time we have implemented several custom solutions for large corporate clients — from retail chains to industrial holdings. Each project was unique: we tailored the logic, interfaces, and integrations to the client’s specific processes.

It is important to understand that at the core of any custom CRM lie fundamental principles — data structuring, unified workflow logic, client interaction management, analytics, and reporting. Therefore, the common question arises: should we create a system entirely from scratch or use a ready-made platform as a base?

When It’s Better to Choose a Cloud CRM

If it is not essential for you that the CRM operates exclusively on your server, it is more reasonable to use a cloud CRM as a base. This approach not only reduces development costs but also:

• removes the burden of maintaining server hardware;
• eliminates the need to manually update the system and fix vulnerabilities;
• ensures stable and scalable infrastructure;
• allows for faster project launch, as a significant part of the functionality is already implemented.

However, not every cloud CRM is suitable as a foundation for a custom system — many are too restrictive in modifications or do not allow changes to key modules.

Why EGO CRM is Suitable for Custom CRM Development

EGO CRM was initially designed as a platform that can be deeply modified for specific business tasks. Its closed core provides security and stability, while the open PHP API allows freedom for integrations and custom development.

We follow an approach where the client receives:

• an architecture ready for scaling and high load;
• full freedom to customize modules, interfaces, and business logic;
• flexible integration with ERP, warehouse systems, telephony, messengers, and other services;
• the ability to work in no code, low code, and full code modes.

In practice, this means you can start with the basic cloud version of EGO CRM and gradually add unique functionality until the system fully matches your internal processes.

When a Fully Custom CRM on Your Server is Needed

Sometimes, due to security requirements or company policies, the system must operate only on your server. In such cases, we are ready to create a custom CRM from scratch — taking into account all requirements for data storage, internal service integration, and infrastructure specifics.

We handle the full cycle:

1. analysis of business processes;
2. architecture design;
3. development;
4. testing;
5. implementation and support.

If you are considering a custom CRM development project — contact us. We will suggest the optimal path: EGO CRM customization or creating a system from scratch so that you get not just software but a tool that becomes part of your business.